#SeeTheNewForest
We found out that years ago, Taylor Swift visited Changi Airport and posted a vlog expressing her surprise that “there was a forest in the airport”.
Fast forward to today, Changi Airport has one of the world’s largest indoor rainforests in our airport. So we used her own words to kickstart conversations on social media by asking the most devoted army in the world – Swifties – to invite Taylor to see the new forest.
We then picked up on a fan’s comment, suggesting that we have a “Taylor Swift karaoke” in the forest – organising the largest sing-along event in Singapore within the forest to celebrate their love for the popstar.
